That social media marketing is important for reaching out to people is an accepted fact today. It is the networking and reference generating culture of... Read More
Mridula Velagapudi
Execute your idea
4 min read
Earlier I have written on the importance of Ideation and Validation as the two consecutive steps in the entire process of forming a startup. Whereas... Read More
How to Validate Your Idea?
3 min read
The next step in series after ‘Ideation’ for the Entrepreneurship Process is ‘Validating’ the idea. So how do you validate your business idea? If you... Read More
Which is the most startling part when you read about an entrepreneur who has made big bucks or the founders who have raised few millions... Read More
Today India’s favourite leader is undoubtedly the captain of our cricket team, M.S. Dhoni. Dhoni is an exemplar of leadership who has helped lift the... Read More
Baby Care Products Industry In India
4 min read
What comprises baby care products industry? Baby care products industry comprises of segments which address the needs of baby-care. Any product that promises to meet... Read More
Food Processing Industry in India
4 min read
What is Food Processing? Food processing is any method that is used to add value to the raw food materials (including marine products, poultry and... Read More
When Do VCs Invest?
4 min read
If you are a second time entrepreneur or a serial entrepreneur (having founded and exited start-ups, I would say, more than twice) you would very... Read More
What is Crowd Funding? Crowd funding or crowd financing is a term which signifies collective effort of a community of financers or fund providers... Read More
Retail Industry in India: A Perspective
2 min read
Indian economy, with one of the handsome economic growth rate in the world, is also witnessing boom in India’s retail industry. Although the recent recession... Read More
SMEs and Start-Ups Benefit in the Cloud
2 min read
There is a striking advantage for the Small and Medium Enterprises (SMEs) to switch to cloud computing. The SMEs usually lag behind when it comes... Read More
Writing Simple Business Plan for Startups
3 min read
What is a Business Plan? A Business Plan is a framework of comprehensive set of factors that drive the business. Business Plans should vary depending... Read More
You have a great idea; you have gone through several rounds of testing and validating your idea with a sample of your target customers. You... Read More
Importance of Mentorship for an Entrepreneur
3 min read
In India there is a significant supply side demand for smaller angel investors who can invest in the promising start-ups. Many start-ups in the non-biotechnology... Read More
Marketing Tips for Start-ups
4 min read
Ever wondered what your marketing strategy and budget be for your start-up? I am sure you would have lost sleep over this one thing which... Read More
Cloud Computing Scenario in India
4 min read
What is Cloud Computing? In simple language, Cloud Computing is a general term for hosted services which are delivered over the Internet. All one needs... Read More
What is Bootstrapping? BootStrapping essentially means moving an organization ahead without any external financial help. It is like running a business without any external investments.... Read More
A spider and its web
3 min read
A Reflection On Entrepreneurship Can anyone conceive the notion of deriving inspiration and lessons on management strategy from a Spider and Its Web? Each one... Read More
Have you ever thought why there is more number of “employee” sets of working population than “entrepreneur” set of population? The reasons lie in two... Read More
8 Myths About Entrepreneurship Busted
5 min read
Myth #1. The Success of a start-up depends more on Entrepreneurial Talent of the founders: True that some natural talent always helps in making an... Read More